THINK PINK
In The Spirit
People have often teased Tyda that maybe his favorite color is pink. Well, maybe it is … now that Belvedere Vodka’s coming out with a Pink Grapefruit macerated vodka. What’s this word “macerated?” No, it doesn’t mean gruesome or dirty (Then again, the maceration of pink grapefruits is what inspired designer Matthew Williamson to create the limited-edition kaftan you see above, available for $1,540, at Matthew Williamson boutiques in New York and London.), it just means that whole pink grapefruits are part of the actual distillation process. No last-minute, crappy flavor additions here.
When we tasted Belvedere Pink Grapefruit, we thought maybe it would be a good fit for Mexican food, but maybe that’s just because we’re obsessed with tacos these days. Sure enough, however, the marketing materials say “pair with fusion cuisine, like pan-Asian, Mexican, and Mediterranean.” To round out the flavor profile, Belvedere’s included ginger and spring lemons.
So this summer, goodbye Greyhounds. Hello vodka on the rocks!
Look for it on shelves in stores and bars any day now. But first, “Like” ‘em here: www.facebook.com/belvederevodka
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