THE VIG DRAWS A BLANK
The Lookout
What do you do when you have no clue what the people want? You ask ‘em! Chef Lenny Rubin of The Vig – the Arcadia joint that draws folks who salivate over scene as much as being seen – recently posted a question on Facebook:
“Chef Lenny’s been workin’ on the new Fall menu. He’s never short on ideas, but would love to hear your suggestions on what we should include? Lay it on us, FOV’s! See ya this weekend!”
Although the Vig calls itself a tavern (wait, “modern tavern”) folks called for escargot, “butternut squash in any dish,” pumpkin soup, “baha style grilled quail,” and skatewing. Tavern food? You decide. Some enlightened responses fit The Vig’s schtick, calling for pumpkin fries, buffalo calamari, lots of chili, and more ahi tacos and big burgers. Good advice.
Someone simply exclaimed: “Buffalo Chicken shouldn’t discriminate!” (WTF? Because we had the Buffalo Chicken once at The Vig, and that shit reminded us of a discriminating racist.) Another suggested not a menu addition, but a deletion: the “salad with the lamb and hummus…well, that could take a leave of absence.”
And although two people “Like This” and one simply left words of approval for some other guy’s suggestion, one person wants to eat at Houston’s but hang at The Vig: “Sashimi!! Copy whatever is in Houston’s, but make it a couple bucks cheaper.”
Copy Houston’s but make it cheaper … If that’s the formula for a modern tavern, then we’d hate to see what a postmodern one would be like.
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